Based in San Diego, Pearson Fuels opened in 2003 as the nation’s first alternative fuel station and specializes in bringing alternative fuels to California. Today, Pearson Fuels counts retail stations, regional fuel marketers, refiners, and retail fuel chains among its list of over 140 locations on the West Coast.
MCG was tapped by Pearson Fuels to create a unique, bilingual Cashier Certification Program to help cashiers better understand Pearson Fuels’ many alternative fuel offerings. Offered in both English and Spanish, the program components include video, online presentations, and animated video to explain the many differences in alternative fuels. Both cashiers and customers can “Feel Good Fueling Up” with Pearson Fuels.